JAM LOGO ANIMATIONS

Assigning a different jam animation to each letter

Client

Personal Project

I keep finding ways to play with my initials.  In this iteration, I wanted to put some kind of JAM filling into each of the letters.  The 'J' became a jar, the 'A' became a pie, and the 'M' just oozed jam down itself.  When the letters are together I believe they achieve a good balance.  I also took this opportunity to experiment with a drop shadow effect that I've been seeing on a lot of App icons lately.